Scaling to New Heights: Curiocity Group Inc. sells to ZoomerMedia Limited
On February 20, 2024, Curiocity Group Inc. (“Curiocity”), a leading digital media publisher in Canada, announced that it completed its sale to ZoomerMedia Limited (“ZoomerMedia”), a diversified Canadian media company with interests in television, radio, print, digital and e-commerce.
John Brigidear and his team provided the client with effective representation and what was the ideal sales outcome for the client.
Scaling to new heights
“From day one, our focus has been on building a business, a brand and a model that can go beyond just the two of us and our small, but accomplished, teams. ZoomerMedia’s guidance and large and robust sales force will enable Curiocity to scale to new heights that would otherwise be impossible to achieve independently.
We’re excited about what the future holds for Curiocity and look forward to growing our monthly content views, already at over 250 million, across all platforms including the coveted Meta where we remain available for business.”
– Mark Montanini & Lisa Briscoe, Co-Founders of Curiocity
At a glance
- Aggregate purchase price of $5 million was paid in cash on closing by ZoomerMedia
- Curiocity is one of Canada’s leading digital media publishers with a focus on city-specific, hyper local content and nearly 4 million daily readers
- Curiocity has a major presence in Calgary, Edmonton, Toronto and Vancouver, with recent expansion into Montreal and Ottawa
Legal advisers to Curiocity Group Inc.
Partner: John Brigidear
Associates: Mark Mielke, Reagan Munro